Job Advert

At Norton Loxley, we believe great HR support can transform the way businesses grow, lead and look after their people. We are a modern, commercially focused HR consultancy supporting SMEs across Yorkshire and the UK, and our clients trust us to provide practical, expert advice that makes HR straightforward.

We are looking for a Senior Marketing Executive to help strengthen our visibility, communicate our expertise and generate high-quality enquiries from the businesses we are here to support.

Working closely with the Directors, you will take ownership of a broad range of marketing activity across content, digital channels, events, PR and business development support. You will also help build the personal brands of our Directors and support recruitment marketing activity, including promoting live vacancies such as our People Advisor role, which is being advertised at the same time.

If you enjoy combining creative delivery with commercial thinking, and you want a hands-on role where your work has a visible impact, we would love to hear from you.

Here’s what’s in it for you…

• Hybrid working with regular time in Thirsk and some flexibility around working patterns.
• A varied, creative role where no two weeks are the same.
• The opportunity to take ownership of campaigns, content and brand-building activity.
• A friendly, collaborative and supportive team environment.

What you’ll be doing

You will support the development and delivery of Norton Loxley’s marketing strategy, helping us raise awareness, share our expertise and reach the businesses we are best placed to support.

• Delivering marketing activity across digital, content, events, PR and business development channels.
• Creating integrated campaigns that support lead generation and client engagement.
• Managing social media, primarily LinkedIn, including content and asset creation to educate and engage our target audience.
• Producing case studies, guides and downloadable resources.
• Planning webinars and 2–3 exclusive client/prospect events each year.
• Creating visually appealing, on-brand designs and marketing assets.
• Planning and delivering email marketing campaigns, newsletters and HubSpot sequences.
• Monitoring marketing performance and reporting on KPIs.
• Managing external marketing suppliers.
• Managing and continually improving our website (Wordpress).
• Working alongside our external SEO consultant, creating content and landing pages as required.
• Writing blogs, articles and thought leadership content, which supports our aim of becoming the go-to HR consultancy in Yorkshire.
• Creating industry-specific landing pages with the support of our developer, to support targeted campaigns.
• Maintaining accurate marketing and CRM data to support targeted, effective campaigns.
• Identifying PR opportunities, including award entries, and preparing submissions.
• Developing direct mail campaigns.
• Creating marketing resources to support proposals, sales conversations and business development activity.
• Supporting networking events, partnerships and relationship-building activity.
• Contributing ideas for new services, campaigns and opportunities that support business growth.

About you

We are looking for someone who combines strong B2B marketing experience with creativity, commercial awareness and excellent attention to detail. You will be confident working independently, comfortable managing multiple priorities and excited by the opportunity to shape marketing activity in a growing consultancy.

• 4+ years' B2B marketing experience, ideally within professional services or SMEs.
• Excellent copywriting skills.
• SEO and content marketing experience.
• WordPress experience.
• Previous experience working within HubSpot CRM and Marketing Pro.
• Email marketing and marketing automation.
• LinkedIn marketing and personal branding.
• Event management experience.
• Commercial mindset with strong organisational skills.
• Ability to work autonomously and proactively.
• Excellent communication skills.
• Strong IT skills including Microsoft Office and Canva or Adobe.

Role Details

• Part-time: 15- 22.5 hours per week (2-3 days).
• This role is being advertised alongside our People Advisor vacancy as part of Norton Loxley’s continued growth.

Why join Norton Loxley?

At Norton Loxley, we are proud to do HR differently. We are a growing consultancy with a reputation for providing practical, commercially focused support that is genuinely valued by our clients.

Our culture is built on trust, dedication and approachability. We work collaboratively, care about doing a great job and are passionate about helping both our clients and our own people succeed.

Our values

Trust – We build honest, lasting relationships with our clients and each other.
Dedication – We care deeply about delivering exceptional service and achieving the best outcomes.
Approachability – We make HR and business support straightforward, practical and accessible.

Ready to join us?

If you are an experienced B2B marketer looking for a varied role where you can combine creativity, commercial thinking and hands-on delivery, we would love to receive your application and tell you more about life at Norton Loxley.